We’ll help you identify what it is that that your local business needs in the Nottingham area.
Digital Marketing Services for SMEs and increase traffic and build trust onto your Google, Bing, Facebook, Twitter, LinkedIn, Instagram, YouTube and other platforms.
It’s not enough just to have a website. We can make sure your site works well across all devices including mobile phones and tablets you’ll need an online marketing presence.
We’ll also ensure that your SEO strategy aligns with your business goals and we’ll help you find out what it is that you really need.
The best way to get the most from your digital marketing investment is by working closely with us.
You don’t need an IT department or a web developer on staff – we’re here to take care of everything for you through our Digital Marketing Agency.
We’re experts at optimising websites so they perform better in search engines like Google and Bing.
Contact us today to see how we can work together to improve your online presence
Website Design and Development
If you’re looking for a company that offers a good digital marketing strategy and can take your website to the next level, then you’ve come to the right place. At LDM we are a full-service digital marketing agency and we’ll help you through each step of the design and development of a social web design. Our team is made up of professional web designers who specialise in creating high-quality websites with an emphasis on SEO (search engine optimisation) and conversion rate optimisation. With our years of experience, we know how important it is not only to create a beautiful website but also one that is optimized for search engines like Google or Bing. We are confident that after working with us your site will be able to get page one ranking!
So, increase visibility, attract new customers and grow your business A great looking website is only half the battle won.
We’ll create something that looks professional but more importantly, converts visitors into paying clients. Your website should be easy to navigate and use. You want people to be able to quickly find their way around and stay interested without getting lost. We’ve got experience creating sites that are fully responsive meaning they look good on any device.
Search Engine Optimisation
Search Engine Optimisation (SEO) is the process of optimising your website so that it ranks higher in search engines like Google. This means more people will be able to find you when they are searching, which could lead to greater sales and revenue.
With over 3 billion searches performed on Google each day, this can be a great way for small businesses to grow their customer base online. There are many elements that make up SEO; including using meta tags, page titles and optimised topical content but don’t worry our digital agency will take care of that.
This means having the right keywords and topics and making sure those words are used in all of the right places. The more often they appear on the search results pages, the better chance you have of being found by potential customers who are searching for what your business has to offer. If done correctly these elements will help improve your rankings within search engine results pages (SERPs). For more information about how Search Engine Optimisation can benefit your business visit our website today!
Content marketing is one part of our digital marketing strategies for small and medium-sized businesses and is an effective way to get your website a page one ranking on search engines. It involves producing engaging content for readers, which can include videos, blog posts, infographics and more.
Writing content is a great way to promote your business without having to spend money on advertising.
It can be one of the most effective ways to get your website ranked higher in search results so that more people will find you when they are looking for products or services like yours. It’s is also an excellent way of building trust with potential customers and clients, which is essential if you want them to buy from you.
Content marketing helps you establish authority in the industry so that when people are searching for information they will be directed to your site first. This type of advertising is highly effective because it’s bottom-of-the-funnel marketing – meaning that customers are looking for solutions to their problems already rather than just searching about them. By creating interesting content that solves these problems or answers questions relevant to your business you’ll have customers visiting the useful information on your site!
Google My Business management
Google My Business (GMB) is a free service provided by Google to help business owners manage their online presence on Google Search, Maps and other Google services.
When you sign up for this service, your information will be extracted from the data that is already present in GMB and then will be added to any new places where it’s missing. You can also add photos, videos and posts about your products or services. All these activities are done using one simple dashboard interface which makes managing your GMB profile very easy and efficient.
Small business owners are constantly looking for ways to make their companies stand out from the crowd. In today’s world, it is very difficult to get ahead without a strong online presence and developing your brand visibility through digital marketing channels has become essential. For that reason, we offer Google My Business management services that can help you promote your business and take control of its online image! If you’re interested in learning more about how our service can benefit your company, contact us today to schedule a free consultation!
Social Media Marketing
Today, a lot of small businesses are looking for ways to use social media marketing in order to increase their business.
Social media is a great way to get your brand out there and it’s free! There are many types of social media platforms that you can use in order to increase your online presence, such as Facebook, Twitter, LinkedIn, Instagram and more.
Social Media Marketing is a popular form of marketing these days and is one of many social digital platforms. The number of social media users has grown from about 100 million in 2005 to over 2 billion today, with Facebook being the most used social network with 1.86 billion monthly active users as of September 2017. Today, it’s important that your small business is online and present on as many channels as possible for maximum exposure and engagement opportunities.
So, if you are looking to take your business to the next level, then it is time for you to invest in social media marketing. It will not only help with visibility on search engines but also increase customer engagement and brand awareness.
Attract new customers by increasing website traffic
Small business owners have a lot on their plate. From managing employees to marketing products, there is little time to focus on increasing website traffic. However, in order for small businesses to thrive and stay relevant in the online world, it is important that they do increase website traffic.
There are several ways to increase traffic to your website, but you need to make sure that the strategies you choose will help your business and not take more time and effort without much of a result.
There are basically two general ways to increase firstly using search engine marketing or paid advertisements, like Google AdWords, YouTube and FaceBook which work quickly but as soon as your ad spend is gone so is the traffic. The second way is to get good organic traffic and rankings which are quite slow but start with good SEO for your pillar pages and then a mixture of long and short-form content to answer your ideal client’s questions with actionable rich and interesting blog posts.
These can be used as other content in social posting or interesting snippets in the GMB ecosystem. However, writing content is something that has to be done consistently to work. In order for a strategy to be effective, it must meet two criteria: first, it should make a positive impact on your bottom line and second, it should be easy enough that you can do it consistently.
In today’s business climate, it is important to understand the benefits of email marketing and implement an effective strategy in your digital campaigns.
Email marketing can be a great service to offer clients looking for an easy way to stay in touch with their customers. The time it takes to maintain the email list, send emails out, and track results are all minimal compared to other forms of advertising. Email marketing is also one of the most cost-effective ways to reach out to your target market or customer base consistently with updated information, news and the occasional offer.
Establish yourself in a Digital World
It is important that your business website and social media pages are up to date because it allows current and potential customers to gain insight into who you are as a company and keeps them interested by following your online marketing strategies and providing a good user experience. With the digital world, we live in, having an online presence is crucial for small businesses. Social media channels like Facebook and Twitter allow you to create a dialogue between yourself and your clients.
Build trust by establishing yourself on the web for free! small business owners can establish themselves in this new digital world and gain a competitive advantage over their competitors using this as part of a strategic approach. The first step is to create an effective website, which acts as a hub for all aspects of your business like marketing messages including a solid digital strategy from sales through to customer support services.
The next step is to promote your website effectively by using social media channels such as Facebook, along with search engine optimisation (SEO) techniques such as writing blog posts and submitting articles to directories. You should also make use of email marketing tools like MailChimp which starts off free to launch all your email marketing campaigns to keep your clients up to date.
What are the benefits of digital marketing services?
Online marketing has given businesses the ability to reach more people, either locally, nationally or internationally with digital services and your marketing goals. With many businesses venturing into this field for increasing revenues, competition can be tough in some industry niches but is part of the business environment and can be an affordable internet marketing cost.
There are also many advantages to digital marketing services. Professionals of these types of services say it provides a more timely and targeted response for businesses to their customers’ needs and preferences.
Moreover, the success of each campaign has been more easily measured with search engine analytic tools such as Google Analytics which enables meta-analysis across interactive channels; these interactive channels include webpages (desktop/mobile/laptop), videos (YouTube or Vimeo), blogs (WordPress or Weebly) and mobile app content like App Store metadata records among others. Finally, it doesn’t cost much money to establish a Revenue-Increasing Digital Marketing strategy for small businesses that gets leads for the business into their sales systems.
Digital marketing offers various ways to approach its target audience like SEO (search engine optimisation), PPC (pay-per-click), remarketing, social media optimisation etc., which is used in different combinations depending on the needs of each business and general market strategy. This method of advertising also offers additional benefits not offered with traditional means like branding through video production and banner ads. Digital platforms like social networks offer a direct pool of consumers who are potential leads if marketers are skilled enough with their engagement strategies.
Social media sites act as communities where content is liked and shared which in turn builds trust and authority.
Not Sure What Digital Marketing Project You Need?
If your company is looking to reach customers through digital marketing then the LDM team is here to help our digital marketer and creative thinkers are ready to help.
We provide comprehensive advertising solutions for businesses of any size, enabling them to interact with their target audience while still reaching broader markets. We thrive on innovation and creativity which means we always have some new marketing idea up our sleeve. Our approach can be customised based on any business need so please contact us today if you’re interested in finding out more about how our services will help you meet your goals!
Ready to raise your brand profile and authority?
If you’re ready to raise your brand profile, reputation and authority online, through digital marketing and hit your business objectives.
While there are many ways to grow your business, it’s not always easy to figure out which will work best. We’ve found that one of the most powerful is through leveraging digital marketing strategies. By spending time and money on these strategies, you’ll be able to reach more people who are interested in what you have to offer. You can also establish yourself as an authority in your industry because you’ll be publishing content regularly that shows off your knowledge about a particular subject matter.
The content you create–whether it be a video, blog post, podcast, or slide presentation–should have a clear goal in mind before you begin. And the message should target the audience you’re trying to reach on social media channels like Facebook and Twitter.
In addition to the various advertising channels that we offer, Through a wide range of media outlets including emails and mobile messages, websites and apps across a variety of internet devices, we use interactive online ads in order to generate customer conversions through our creative agency.
Why choose a digital agency in Nottingham?
There are many reasons to choose a digital marketing agency in Nottingham. One significant way digital agencies in Nottingham can help you reach customers is through online marketing.
Looking for an agency that has these skills, give Will a call over at Lofty Digital Marketing. Sometimes using homegrown services is just what a lot of businesses often like so they know the local area and can if the Pandemic, lockdowns or jabbed or not, allow it’s possible to actually meet your Digital Marketing Executive and keep things local.
Having been raised in the Meadows by the river Trent and been a lifelong Nottingham Forest supporter, for good and bad, I know the area well attended Colleygate infant school followed by Trent Bridge Junior school and over the river via the Toll Bridge to Roland Green comprehensive, long gone now, near Wilford Villiage.
The city runs through my blood and like every other young man, thanks Brian Clough, dating in Nottingham was often at the Lions outside the Council House in the city centre.
While at the Peoples College of further education just off Maid Marion Way we often had a selfie at the Robin Hood Statue and then a pint at the Ye Olde Trip To Jerusalem. It’s a rich culture growing up in the area and now with a family we still visit the well-known areas like Nottingham Castle and the City of Caves
I’ve moved from the centre to North Nottinghamshire near Mansfield and Ashfield and m still well-connected living close by the M1 and A38 so it’s easy to visit local businesses if necessary.